Michelob Ultra - 20 Litre Keg

Originally introduced in 2002 by Anheuser-Busch, Michelob Ultra was pioneered as the first major low-carbohydrate light lager aimed at health-conscious consumers. While its origins trace back to the Michelob brand founded in 1896 as a 'draught beer for fancy people', the modern Ultra iteration has become a global leader in the 'better-for-you' beer category. Produced in Canada under the Labatt Brewing Company, this beer is famously associated with an active lifestyle and serves as a major sponsor for global sporting events like the FIFA World Cup and the Olympics.

This American-style light lager pours a brilliant light golden colour with a clean, white head. On the nose, it offers subtle, delicate aromas of grain and malt with faint citrus undertones. The palate is crisp and exceptionally smooth, featuring a mild malt sweetness that is balanced by a gentle hop bitterness from European select hops. Long-aged for extra smoothness, it possesses a light, refreshing body and a quick, dry finish.